The Human Touch
When ads don’t work, we pause them until they have been changed. Yes, that’s money
lost for us, but we are here to make that campaign a success. Account management in the world of
programmatic is all about cultivating relationships and creating wins within your budget. Innovative
and devoted to the work, our team brings a wealth of experience to your ad campaigns.
lost for us, but we are here to make that campaign a success. Account management in the world of
programmatic is all about cultivating relationships and creating wins within your budget. Innovative
and devoted to the work, our team brings a wealth of experience to your ad campaigns.
Experienced Across Industries
BrkThru has significant expertise working with both agencies and clients. Our team has delivered client success in marketing communications and digital media campaigns for some of the biggest brands across the globe. Our combined strengths let us offer nuanced solutions.
Our team has executed successful campaigns for a diverse set of brands and companies spanning a variety of verticals.
Our team has executed successful campaigns for a diverse set of brands and companies spanning a variety of verticals.
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A Nuanced Approach to Programmatic Ad Campaigns
We focus on each service line with custom strategies rather than a blanket approach for everything. This lets us optimize for better performance and more cost-efficient campaigns.
We also consider the appropriate audience and message for each service line. For instance, cancer-related campaigns won't have retargeting to accommodate sensitivity, but you want to be more contextual and make native placements to align with relevant content.
The approach changes with the vertical too. Fields like Higher Education have longer consideration periods, multiple people involved in the decision-making process, and various steps involved in students applying, just to name a few barriers. We've taken the time to understand these challenges, and with our experience from working with many different schools, we've refined our approach to achieve efficient and successful campaigns.
For instance, we’ve used dynamic retargeting to serve program-specific creatives to engage the target audience, and CRM lists to engage prospects who have applied but have not enrolled. We also targeted multiple audiences- not just students, but strategic influencers (teachers, parents), and working adults.
We also consider the appropriate audience and message for each service line. For instance, cancer-related campaigns won't have retargeting to accommodate sensitivity, but you want to be more contextual and make native placements to align with relevant content.
The approach changes with the vertical too. Fields like Higher Education have longer consideration periods, multiple people involved in the decision-making process, and various steps involved in students applying, just to name a few barriers. We've taken the time to understand these challenges, and with our experience from working with many different schools, we've refined our approach to achieve efficient and successful campaigns.
For instance, we’ve used dynamic retargeting to serve program-specific creatives to engage the target audience, and CRM lists to engage prospects who have applied but have not enrolled. We also targeted multiple audiences- not just students, but strategic influencers (teachers, parents), and working adults.
It Takes a Team to Conquer
At BrkThru, no client is too small. If you team up with us, you get the big guns no matter how big or small your campaign. Each client on our books gets a dedicated account manager. Experts who have earned their stripes out on the field.
We do this so that you can build a rapport with the team who will know what your product or service is all about, receive consistent support, and can rest easy knowing someone will always be there to help you out with any questions or doubts you may have.
We truly believe this human touch is how the magic happens in a programmatic advertising agency. Though we are a digital agency that uses analytics, numbers, and trends to identify gaps and to chart the way ahead, we know your business needs actionable insights, not just numbers.
So we ensure you get expert insights along with the analyzed data and assistance at every step of the campaign. With BrkThru, you have the best of both worlds.
We do this so that you can build a rapport with the team who will know what your product or service is all about, receive consistent support, and can rest easy knowing someone will always be there to help you out with any questions or doubts you may have.
We truly believe this human touch is how the magic happens in a programmatic advertising agency. Though we are a digital agency that uses analytics, numbers, and trends to identify gaps and to chart the way ahead, we know your business needs actionable insights, not just numbers.
So we ensure you get expert insights along with the analyzed data and assistance at every step of the campaign. With BrkThru, you have the best of both worlds.
Your Success Is Our Success
Budgets are important to all businesses. We don’t keep any costs or strategy hidden, so you can always make the call based on all the available information.
We also offer flexibility in terms of partners, tracking, goals, and spend so that you get exactly what you want from your campaign account management. No minimum spends. No preferential treatment based on how deep your pockets are.
We also offer flexibility in terms of partners, tracking, goals, and spend so that you get exactly what you want from your campaign account management. No minimum spends. No preferential treatment based on how deep your pockets are.
With the digital landscape reshaping how customers conduct research, make buying decisions, and even accomplish the actual shopping, understanding their needs and hitting the right notes across their journey is crucial.
Customers don’t have to stay if your business is not keeping them happy and engaged. So make sure you have the right tools and the right team in place to retain those hard-earned conversions. Make sure you have BrkThru.
Think we are the right fit to manage your ad campaign? Fill this form and let us know where you need help.
Customers don’t have to stay if your business is not keeping them happy and engaged. So make sure you have the right tools and the right team in place to retain those hard-earned conversions. Make sure you have BrkThru.
Think we are the right fit to manage your ad campaign? Fill this form and let us know where you need help.
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