OPEN POSTIONS

Digital Media Account Manager

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You have a proven track record of premium campaign management, relationship development and account growth. You pride yourself on your dedication to developing creative digital solutions that maximize client retention. You’ve developed the skill set that allows you to deliver best-in-class client reporting, insights, and results.

Responsibilities:

• Work with Client Services team to provide, set-up, reporting, and analysis support across campaigns.
• Setup and maintain client dashboards
• Maintain and grow the library of reporting dashboard templates
• Assist with creation, writing, and maintenance of internal training materials for reporting and client on-boarding processes.
• Monitor campaign performance and work with internal teams to deliver insights and recommendations
• Provide initial, monthly, and end-of-campaign reporting to clients
• Create and process insertion orders (IO’s)
• Regularly and consistently update CRM with job details, budgets, campaign flights, goals and other pertinent details.
• Organize client creative assets, ensuring all necessary assets are provided in a timely manner
• Work with Media Services team load and QA creative
• Client-facing communication
• Proactive in identifying new opportunities and solutions; developing ways to add value to clients
• Establish a positive and efficient working relationship with the Media Team who deliver success day-to-day, and partner with them to prioritize projects and ensure that deliverables meet our high standards.
• Quickly establish a trusted working relationship with the client teams across accounts and become a reliable partner in delivering YES-success
• Support the sales team with pre-sales and marketing efforts
• Help to strategize and improve the account management team’s processes and operations as the company continues to grow at a rapid pace.

Requirements:

• Bachelor’s degree required; concentration in advertising, marketing, business administration, and/or communications preferred.
• Experience in delivering award-winning campaigns (media, integrated or creative)
• Ability to strategically frame an opportunity for both client and agency
• Extremely detail-oriented, with clear and proven organizational skills
• Ideal candidates have a proven ability to navigate large client organizations and experience with large brands
• Proactively grow, shape, and manage multiple large accounts (or multiple projects)
• Partners well with team members (above, below and lateral), trusted senior client partner, providing consistent strategic advice
• Thorough understanding of online marketing and proven ability to assist clients with online campaign planning
• Thorough understanding of marketing new media techniques including bought, owned and earned media (paid search, SEO, social media, display media).
• Ability to represent and promote BrkThru Digital in a professional manner and demonstrate value added service to clients
• Ability to defend creative and strategic work that meets or transforms our client’s business and needs
• Superior written and verbal communication skills and outstanding presentation abilities
• Natural leadership, motivational and organizational skills
• Excellent skills in MS Office, particularly Excel, PowerPoint, Word and Outlook
• Have Fun! Share memes and pics of pets and kids!

Regional Sales Representative

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Serving clients nationally, with headquarters in New York, BrkThru Digital offers programmatic, SEM, paid social, and emerging digital media solutions that deliver powerful marketing results for businesses in revolutionary new ways.

This position is entirely virtual and work from home with occasional requirements for client meetings and some travel to headquarter offices in New York, Raleigh or Detroit.

BrkThru Digital is looking to hire Regional Sales Representatives in the Midwest with a preference in Minneapolis/St. Paul, Milwaukee, Madison, St. Louis or Kansas City.

The ideal candidate has an entrepreneurial spirit, who works with a sense urgency and passion, and thrives in this early stage, market development phase. This new role will work closely with local sales teams and leadership teams. This is an ideal role for a solutions-based seller who is comfortable building new lists, prospecting and closing new business.

Compensation for this position is base plus commission and a generous bonus package.

Responsibilities:

• Be successful with cold calling, prospecting and scheduling your own appointments as this is a front-line seller role focused on Regional Agencies and Direct Clients in the your designated regional territory
• Expert level understanding of exchange platform, programmatic, digital media, and advanced audience targeting capabilities and their value proposition for clients to drive business unit, performance, growth and revenue
• Establish strong relationships with advertising agency and client-direct personnel, including all decision-makers and key influencers from junior media planners to top management
• Act as a digital media mentor and resource to our client base and general sales staff
• Meet and Exceed Revenue Targets
• Become a positive and influential presence in your region

Requirements:

• Minimum 5 years sales experience as an individual contributor in a sales
• Proven experience selling Digital and Programmatic offerings
• Proven track record in meeting/exceeding monthly, quarterly and annual revenue goals
• Consistent performer and responder to daily, weekly and monthly sales KPI’s
• Demonstrable experience at new market and revenue development
• Previous traditional media experience (Outdoor, Radio, Events and Sponsorship Print sales, etc.) a plus
• Deep contacts with Regional Agencies and Direct Clients with focus on Healthcare Services, Retail, Travel/Tourism, Automotive, Higher Education, and Government is a plus
• Independent, Entrepreneurial, comfortable in a fast pace, early stage environment
• Intellectual curiosity to surface insights & implications and use this knowledge to think creatively about how to advance our Regional offerings
• Exceptional communication skills with the ability to clearly articulate compelling value propositions for our Digital Solutions
• Excellent verbal and written communication skills
• Regional travel estimated to be 25-50% of the time​

Programmatic Media Trader

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One of our own Media Traders best described this role in a note to colleagues:
“We are exceptional. We are creative, outside-the-box thinkers. We are the A Team. We have a duty to ourselves to be our best. We are fantastic about finding solutions, but we get asked the impossible sometimes. We know what’s best for our campaigns or we test to find out what the best is.”

Responsibilities:

• The Media Trader maintains a deep understanding of client business goals and marketing objectives, translating them into digital objectives/strategies
• Designs and implements or oversees implementation of single and multi-variant tests to increase campaign efficiency
• Possesses a deep understanding of campaign and industry metrics for measurement
• Keeps abreast of current events, social/digital media trends and any target market industry trends that impact business
• Manages all aspects of the campaign from onboarding to reporting
• The Media Trader sets-up, manages, optimizes, and provides monthly insights and recommendations to improve campaign performance.

Requirements:

• 2-4 year’s experience in programmatic media
• Bachelor’s degree required; a concentration in advertising, marketing, business administration, and/or communications is preferred
• Experience purchasing television inventory and managing CTV and OTT campaigns
• Proven ability to work independently and multi-task: Effective time management skills – ability to prioritize and meet deadlines
• Adherence to tight deadlines while delivering flawless work
• Ability to work within and effectively manage a team, prioritizing and organizing multiple assignments for both self and team direct reports
• Excellent analytical and project management skills

Campaign Reporting Lead

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The Client Reporting lead is a mission-critical position at BrkThru Digital. You are an expert in the metrics and measurement of social, display, search campaigns and Google Analytics. You live and breathe client support and are passionate about helping BTD’s clients execute against their goals of their campaigns. You pride yourself on teasing out insights on tactic and audience performance.
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Responsibilities:

• Assist with client onboarding and aid internal teams on developing and implementing client reporting needs
• Identifying new opportunities and ways to add value to clients.
• Helping solve client problems and ensure Brkthru is being proactive to address needs before they arise
• Map accounts in Tapclicks
• Build and maintain client dashboards in Tapclicks
• Perform campaign QA within 1-2 days of campaign launch as well as after any creative changes or new tactic launches
• Produce initial reporting after 1 week of launch for internal teams (CS + Media) and client
• Maintain ongoing check ins on campaign performance
• Work with internal teams to identify any performance changes or recommendations
• Prep dashboards for EOM reporting
• Work with internal to create case studies

Requirements:

• Possess and maintain a strong understanding of digital buying tools such as: Display & Video 360, Google Ads, DoubleClick Campaign Manager, Adelphic, Simpli.fi, Facebook and Google Analytics
• Proficiency with building dashboards with tools like Tableau, Google Data Studio, or TapClicks, 
• Years of experience with client performance objectives, reporting metrics, segmentation and optimization strategies
• Proactively devise and execute highly analytical and quantitative techniques to shape the campaign narrative and reporting insights that contribute to BTD’s potential to increase budgets
• Ability to make compelling arguments based on data and results for more client data access
• Ability to clean, organize, visualize and share data sets with internal and external teams
• The ideal candidate should be organized, thorough, thoughtful and curious.
• Candidate should be able to eloquently explain complex concepts and technical reporting in a friendly and understandable fashion.